Our Brand Identity
The Orange VFX identity plays a substantial role to help us stand out in a crowded marketplace, making it easier to identify, engage and ultimately join our community of lifelong fans. Constantly evolving, our identity is designed to be memorable and elevate our brand experience.
Orange VFX Logo
Our logo is represented by the orange fruit, which symbolizes creativity in many cultures. Oranges are associated with richness, fertility, abundance, immortality, longevity, energy and beauty.
Creativity
Creativity is an essential part of our work, and so we tend to find better solutions to problems brands face.
Energy and Vitality
The colour and shape of the orange resemble the sun, and takes on a lot of the sun’s symbology, such as energy and vitality.
Joy
Because of their vibrant and positive colour and resemblance to the sun, oranges are believed to represent happiness.
Colour
Orange is a combination of red and yellow. Red is a physical stimulant. It is the colour of heightened emotion, strength, power, and passion. It’s invigorating, and it’s never dull. Yellow, on the one hand, symbolizes happiness, positivity, clarity, energy, optimism, and intellect.
The combination produces Orange, which calls to mind feelings of excitement, enthusiasm, and warmth, which are the pillars of our business.
Culture
At Orange VFX, we believe that our employees are important stakeholders. Our work environment stimulates creativity and spurs them to give their utmost best. We formulate policies that favour employees, keeping their productivity level high while producing world-class content. We can brag about the team spirit in our Company that has helped make the daunting task of animation easy. Simply put, Orange creates a family bond while maintaining professionalism.
Promoting Diversity
We promote diversity and leverage the diverse perspectives of working together with people with different perspectives. Our diversity is reflected in cultural and social backgrounds, gender distribution, age distribution, talent, and skill level. We acknowledge that diversity causes us to get the best of our people, build better connections with them, provide the best experience for our customers and grow our business.
Values
Our quality standards also apply in service, technical expertise and mindset. Our dedicated employees are happy to assist you with know-how and experience. As an entity, our work is held up by some essential values
Structure
Each person focuses on specific elements of the creative process
Passion
We are committed in heart and mind to give our best
Team Spirit
We leverage on collective genius to deliver results
Accountability
If it is up to me, it’s up to me. No excuses!
Quality
What we do, we do very well and strive to exceed expectations
Integrity
We are honest, proud of what we do, and have fun
Speed
We are resourceful, adaptable, and deliver results on time
